This study aims to explore the enhancement of corporate innovation and performance by analyzing the internal and external corporate environments and their synergistic effects. It emphasizes the importance of human capital, with a spotlight on leaders as the primary shapers of the internal corporate environment. Drawing from existing literature, a theoretical framework is established to investigate the effects of transformational leadership on organizational innovation outcomes. Through the creation of scales and questionnaires, a survey was conducted at Beijing T Company, and the data was empirically analyzed using regression techniques. The findings indicate that transformational leadership... More >

Cloud farming, a novel e-commerce model enabled by technologies such as the Internet of Things and big data, is reshaping the landscape of rural agricultural development. By allowing urban consumers to remotely participate in livestock farming through digital platforms, cloud farming establishes a direct connection between producers and consumers, enhances land and labor value in rural areas, and stimulates financial investment. This editorial explores the technical foundations, advantages, and potential risks of cloud farming, including concerns over market uncertainty, financial misconduct, environmental impact, and data security. It concludes that while cloud farming presents considerable... More >

With the innovative development of Chinese medicine and the implementation of the Great Health Strategy in China, the food and medicine industry has ushered in new development opportunities. However, the development of Chinese medicine also faces the challenges of irrational resource allocation and governance modernisation. This study aims to explore the influence of Chinese medicine cultural identity on the consumption intention of medicinal diets, and the role of perceived consumption value and perceived consumption risk in this process. This paper constructs a research model based on cultural identity theory, perceived risk theory and consumption value theory, and analyses the survey dat... More >

Effective governance and operation of cooperatives will play an important role in rural revitalization. Taking Henan Province as an example, this paper uses structural equation model to analyze the impact of external market orientation and internal self- awareness on the heterogeneity of farmers' professional cooperatives. It is concluded that the formation of the heterogeneity of farmer specialized cooperative members is not only caused by the influence of external market factors, but also caused by the difference in the degree of self-cognition of members. Moreover, the influence degree of market factors is greater than that of members' self-cognition, and the direct influence effects are... More >

With the rapid development of the economy, the gradual formation of the logistics Internet and the advent of the era of science and technology have promoted the rapid rise of the logistics industry in the development of enterprises across the country. This paper studies the development and application of warehousing under the smart logistics system by taking Guangzhou Porcelain Cosmetics Co., Ltd. as an example through the AHP method The results show that the company chooses warehouse B as the best. Finally, this paper aims at the problems existing in the warehousing system and improves them Targeted advice on warehouse storage capacity, rent reduction, and proximity to important points of s... More >