Online reviews are a vital tool for both businesses and customers to understand each other's requirements and to learn about the features and quality of products. This paper uses word frequency statistics and semantic network analysis to analyze the factors affecting consumer satisfaction into five categories: service, quality, logistics, packaging, and price. The research object is text reviews of various products from the flagship store of Yuanshengxian. The analysis yields a consumer sentiment evaluation for each influencing factor. This study further enhances and refines the theoretical framework for assessing satisfaction in fresh food e-commerce, while also providing guidance for the e... More >